NEWS
Definition6 gets out of it's comfort zone
Mitsubishi Electric and Atlanta's Definition 6 have teamed up to produce these quirky, digital ad campaigns as an extension to the PGA sponsorship. The campaign encourages consumers to make sure they never get caught out of their comfort zone by showing a series of potentially awkward situations. But our heroes stay cool and in the end, triumph.
Comments
Nice work, based on a campaign created by Ames Scullin O'Haire.
Fun ideas. Did the client make you put the logoed shirts on the talent?
Yes, they are the official sponsor, so they are logo-worthy.
Glad you liked our work, B.A.
For the record, the spots on the site-- all of them-- were created and produced by Ames Scullin O'Haire www.asoy.com
They are featured on a site created by Definition6.
Credit where credit is due.
Thank you.
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