Miami Ad student fabricates own press release announcing her new title at 'dream agency'.
Felicia Carr had a dream agency. Knowing that BFG 9000 has a taste for ballsiness, Carr fabricated a phony press release from the agency announcing that they had hired their first Miami Ad School graduate. Creativity even fell for it, and published the release.
After the stunt, she sent cupcakes, apologies and request to interview to BFG 9000, however, she still hasn't heard back.
Check out Carr's portfolio here. Are you as underwhelmed as we are? Without strategy, ballsiness will be short-lived.