Atlanta-based Ad agency, Fitzerald + Co. has added a few clients to its roster. Check them out below. It is always good to see Atlanta advertising growing.

• Panasonic Energy Corp. of America: Fitzgerald+CO will conduct brand strategy and positioning to introduce a line of Panasonic batteries in the United States. Fitzgerald+CO plans to leverage the strength of the Panasonic brand to promote the company, a leading supplier of primary and secondary batteries.

• Krystal: As part of its engagement with the South’s oldest quick service restaurant brand and the second-longest standing in the nation, Fitzgerald+CO will develop a fully integrated marketing and communications plan. Work for the Atlanta-based Krystal includes research, creative development, media planning and buying and a re-positioning of the restaurant chain.

• Synovus: Fitzgerald+CO will conduct positioning and brand work for the 125-year-old financial services company. With more than $27 billion in assets, Synovus the Southeast and the 38th largest financial services company nationwide.

• Hot Hands: Fitzgerald+CO will lead media planning, media buying, creative and digital efforts for Hot Hands, a subsidiary of Kobayashi Americas. The company’s air-activated heat packs designed for hands, feet and other parts of the body are available at 8,180 retail locations nationwide. The company is the No. 1 air-activated warmer brand in North America with a 70 percent market share.

Philip Seymour Hoffman!!!

AND – it was partly filmed in Atlanta. Boom!

The University of Georgia has long been a power house in the South Eastern Conference. This year, in fact, they have a real chance to get the championship. So, they've gotten a facelift in order to look pretty for the cameras. And it's a pretty good one. The trademark G hasn't changed, but Ugga has. He's now a more modern version of a sinister pooch. The best part about the new logo is that it incorporates the real team "G" instead of the generic font.

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