by theatlantaegotist / September 19, 2018 / Checkers & Rally’s is making a Fast Foodie’s cheeseburger dreams come true this National Cheeseburger Day. On Tuesday, the brand asked fans to say what they’re willing to do to get a free year of Checker/Rallyburger with cheese. The lucky winner with the boldest idea will take the prize.
Fitzco created a social media campaign to support #CheeseBarter, which is running for 24 hours on Tw[Read More]
by theatlantaegotist / September 19, 2018 / DDB North America announced Tricia Russo as chief strategy officer of their Chicago office.
From Adweek:
Tricia will oversee the Chicago office’s strategy and insights department with a focus on growth for clients and the agency. The 15-year industry veteran comes to DDB from BBDO Atlanta, where she was chief strategy officer. Russo previously held the same position at Y&R Chicago.
[Read More]
by theatlantaegotist / August 20, 2018 / Luckie & Co. announces Lisa Balser is joining the agency as a group creative director. The firm also hired Denise Arnold as associate creative director.
Balser arrives at Luckie with more than 20 years of experience, with recent agency assignments including freelance and contract work at Moxie, Huge, GTB, and DigitasLBi, developing campaigns for international accounts including Ford, Delta, [Read More]
by theatlantaegotist / August 16, 2018 / AKQA has appointed Lisa Rolf as Director of Production in the Atlanta studio. Lisa will oversee the project management department and join the Atlanta leadership team. Lisa has more than two decades’ experience having worked with clients across multiple industries, from infant care and consumer goods, to telecommunications and pharmaceuticals.
On joining AKQA Lisa said: “AKQA embodies the[Read More]
by theatlantaegotist / August 3, 2018 / In case you missed it, Fitzco brought home six Cannes Lions for their Share a Coke 1,000 Name Celebration. We got ahold of Noel Cottrell, CCO at Fitzco, and asked him about the win, the work, and his outlook on Atlanta as a creative hub. A huge thank you to Noel for taking the time. The interview starts below the case study video. We hope y'all enjoy.
Egotist: Give us the background on [Read More]
by theatlantaegotist / August 2, 2018 / AdWeek is reporting Alex Bogusky is back in the biz.
From their report:
Alex Bogusky, the co-founder and executive creative director of Crispin Porter + Bogusky, is returning to the agency world eight years after swearing off advertising altogether, according to two parties with direct knowledge of the matter.
UPDATE: After this story first ran, a CP+B spokesperson confirmed that Bogusky will[Read More]
by theatlantaegotist / July 31, 2018 / There is a lot of skepticism about buying a pre-owned luxury watch online. There are fears of it not being authentic, of paying too much and of it not working properly. So the team at Barber Warren personified those fears in a new campaign positioning Crown & Caliber as "the only online source that makes buying a pre-owned luxury watch a fearless, winning experience."
Photography and retouc[Read More]
by theatlantaegotist / July 25, 2018 / Navy Federal Credit Union has a new brand platform and new spots to share courtesy of Fitzco.
From AdWeek
“We wanted to show the human side of military life—to allow viewers to be a fly on the wall as active duty military, veterans, and their families have real conversations about real life,” said Noel Cottrell, Fitzco Chief Creative Officer. “They still dream and talk about th[Read More]
