A family who hires TruGreen gets a bonus thanks to their golf course quality lawn, when PGA Tour Golfers, Jason Day, Ben Griffin and Patton Kizzire show up to play a few rounds.
"The idea that a TruGreen lawn could attract PGA TOUR pros is fitting for the quality of this brand," said John Godsey, Chief Creative Officer at VML Central. "It speaks to the universal desire for a beautiful lawn, regardless of your golfing expertise."
TravelBoom Hotel Marketing’s latest findings offer insights on how the hospitality and tourism industries can reach and engage consumers in today’s changing travel landscape.
TravelBoom Hotel Marketing, a leading provider of innovative digital solutions for the hospitality industry, today released new research to provide companies in the hospitality and tourism sector with[Read More]
Shea Johnson has been named Executive Creative Director at content agency Trade School, bringing over 15 years of expertise in spearheading transformative experiences for global brands. Known for their award-winning creative leadership, Shea has an impressive track record of executing innovative 360-integrated campaigns across TV, video, digital, interactive, print, and social media, achieving millions of viral views and cultivating lasting client [Read More]
Creative agency Majority is showing a more selfish side to Santa to tout the deliciousness of Mondelēz International’s Swedish Fish candy in a new holiday campaign. The work will run online throughout North America until New Year’s.
Trade School, the content agency known for its expertise in scalable, personalized content and emerging technologies has appointed Amy Choi as Executive Director, Creator Strategy & Marketing. With more than a decade of leadership in social media and creator marketing, Amy combines strategic vision with hands-on expertise to elevate Trade School’s influencer marketing efforts. In her role, she will collaborate closely with sister agency 22squ[Read More]
TGL presented by SoFi, the new prime time team golf league founded in partnership with Tiger Woods and Rory McIlroy’s TMRW Sports, is introducing its high-tech approach to the sport with a multimedia campaign designed to showcase its blend of golf, technolog[Read More]
VML Atlanta has launched its first global campaign for Lenovo, which is decidedly NOT a laptop launch, it’s a “You” launch, focusing on its new line of AI PCs. Earlier this month, Lenovo announced the drop of its [Read More]